Northeast Louisiana’s Economy Thrives


Northeast Louisiana celebrated two major economic development wins in just the last two months. On April 28th, Graphic Packaging and  DHL announced a combined $274 million investment in Monroe, and on March 22nd, Monster Moto dedicated its new headquarters and assembly plant in Ruston.

Graphic Packaging and DHL broke ground on a new 1.27 million square foot, carton converting and logistics facility in Monroe, which will create 93 new direct jobs.  Graphic Packaging will also modernize its existing West Monroe paper mill, transforming the plant into a next generation, state-of-the-art facility. Graphic Packaging will continue to employ more than 800 people in its West Monroe mill and in the new carton plant, consolidating the carton production from the company’s two existing carton sites in West Monroe to the new Monroe site.

“After a thorough analysis of our manufacturing needs, it was clear that Ouachita Parish was the best location for this new facility,” said Michael Doss, CEO, Graphic Packaging. “A number of factors influenced our decision, including access to an experienced and skilled local workforce and our relationship with the State of Louisiana and local community.” Read More>>>


Monster Moto, a high-profile manufacturer of youth-oriented vehicles, cut the ribbon on its new 100,000-square-foot headquarters, assembly facility, warehouse and showroom. Gov. John Bel Edwards, Monster Moto CEO Alexander Keechle, Ruston Mayor Ronny Walker and NLEP were on hand for the grand opening.

“We are proud to celebrate the grand opening of Monster Moto’s new Ruston facility,” Gov. Edwards said. “This project represents a tremendous win for this community and our entire state. As Monster Moto grows its assembly operations in Ruston, company leadership will be able to hire from Louisiana’s highly skilled workforce. We’re pleased that Louisiana Tech University also has become a collaborative partner with Monster Moto in engineering innovative business solutions. This company and its products embody the things we cherish in Louisiana – youthful adventure, quality time with our families and the exploration of our outdoor landscape.”

Over the next decade, the project will create 287 new direct jobs with an average annual salary of $46,800, plus benefits. More than 50 of those jobs have been filled to date. Louisiana Economic Development estimates the project will result in an additional 292 new indirect jobs, for a total of more than 570 new jobs in North

North Louisiana Economic Partnership (NLEP), an Accredited Regional Economic Development Organization, worked with Monster Moto’s site selection firm to bring the company to North Louisiana. After a comprehensive site selection process, Monster Moto chose Ruston due in large part to the city’s leadership in developing a facility for the company.

“We congratulate the City of Ruston on their innovative public-private partnership that redeveloped a site at the former Ruston Municipal Airport into the new home of Monster Moto,” said President Scott Martinez of the North Louisiana Economic Partnership. “NLEP is proud to have partnered with the City of Ruston to recruit this high-profile company to North Louisiana.” Learn More>>>

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